The number of mobile consumers has increased exponentially in the past decade. Smartphones have now become a vital source of online traffic for any online business. A mobile responsive website helps you tap into the widest customer base. On an average, the amount of conversion from mobiles can add a day’s worth of sales to your monthly revenues. Mobile web has opened up new frontiers in the website development arena. More users now access internet from smart phones including iPhone, Android, Blackberry and more. These hand held devices are poised to grow exponentially in the coming years. Not having a mobile website will only hurt your sales.
Source: WOW Local Marketing
If your site has been underperforming, a common culprit could be that your site is not mobile responsive. Google’s mobile-friendly score is now weighted more heavily than ever when determining your ranking because of the dramatic shift towards mobile web traffic.
Research has shown that more than 95 percent of comparative price searches performed by consumers is currently coming from mobile devices. As more people are using search engines on their mobile devices, policies from tech companies have shifted towards these browsing behaviors.
Market research has shown that a vast majority of web users stop navigating websites that are not user-friendly, or non-compatible with their devices.
Whether you’re thinking of getting a new website or simply updating and optimizing your current one, Arrow is your go-to resource to make sure it’s ready for the evolving digital ecosystem. We dig into the architecture of your current site to understand your objectives. Then, we create a responsive structure and design that translates your brand and user experience onto the wide variety internet enabled devices. A successful mobile responsive design means more sustainable wins for you. It also means higher conversion rates, higher user satisfaction, and better organic search performance. With a responsive website design, you’ll be ahead of the curve when it comes to your brand’s digital experience.